Digital Business Development

Program |TracksSpeakers

Being positioned to understand and pursue the opportunities of digital – and manage the risks – requires some level of in-house expertise. For some this means managing the right portfolio of suppliers; for others, competent and ever current internal digital team(s); and perhaps for the majority, a blend of the two. With a need for sustainable innovation, developing products and services that customers value means stepping beyond digital disruption and transformation.

Digital Business Development draws together speakers who are helping their organisation change gear with digital, and pursue a measured response to constant change.

This track is for those who are working to align digital platforms with business processes, or vice versa, and walking the fine line of customization.

Digital Business Development trackWednesday, 2 November

6:30 – 7:00
Run with the Vikings

8:00 am – 9:00 am
Breakfast & registration

9:00 – 9:15

Conference opening
Speaker: Janus Boye (DK)


9:15 – 10:00
Title: Leadership in the new digital workplace era – from dictator to influencer
Speaker: Paul Miller, Digital Workplace Group (UK)

10:00 – 10:30

10:30 – 12:00
Title: Deciding your digital touch points (apps, bots or just responsive design)
Speaker: Perttu Tolvanen, North Patrol (FI)

12:00 – 13:00

13:00 – 13:45
Title: Building consensus to steer your digital platform
Speaker: Rasmus Dalby Jørgensen, Arla Foods (DK)

14:00 – 15:00
Roundtable discussions

15:15 – 16:00
Title: Pivot to social selling: customer engagement from within
Speaker: Yvonne Hansen, KPMG Norway, (NO)

16:15 – 17:00
Title: Using your digital project as a digital masterclass for management
Speaker:  Anne-Katrine Nørholm, Forbrugerrådet Tænk (DK)

17:15 – 18:00
Title: Data ethics as a competitive advantage
Speaker: Pernille Tranberg, Digital Identity (DK)

18:30 –
Conference party
Location: Aarhus Street Food